How to Make Video Ads for Ecommerce

Arie Scherson understand the important of video ads so he shares the following insight on how to make video ads for your e commerce business (like Facebook ads)

advises using Animoto, $40 per month
analyze other people's videos
engage viewers in the first 6 seconds of the video
the video or image must show someone using the product (social proof)

Gabriel St. Germain shares how to make video for ads

advocates original content works
he sends product to 3-4 people and to let them send videos with the product
he splits these videos by 4-6 seconds and combine in one video
uses Animoto
other option is to go into Fiverr and check for people with make video gigs
another option is Instagram influencers; send them a direct message that you are sending them a product to shout out and you are paying them too
smaller influencer charge less; avoid those with organized management
the budget friendly one is do it yourself; video yourself or your friend using the product
ideal length of video is 30-50 seconds

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