Google Analytics, Google Analytics... You hear people talking about it several times. What is it?
Once you sign-up for Google Analytics (which is free), Google provides lessons for you to learn about it; they have what they call Conversion University. The lessons come free too.
It comes in audio-visual presentation--you won't be bored. To start off, Google Analytics helps you analyze how much your visitors stay in your site. This could very much help you modify your site so as to increased time before your visitors click out of your site. It increased ROI in those sites running a marketing campaign.
With Google Analytics you may informed decisions on what to write and design your site; which will then improve conversion rate (rate visitors become consumers). It also measures keyword and ad performance. Isn't that great?
Google Analytics help you find the answers to tough questions such as how are visitors using your site; how could my marketing campaigns be more effective, are the content effective, where and when are visitors abandoning the shopping cart. Google Analytics can help you improve site interaction.
The advantages of Google Analytics are very much need by any website owner. You don't have one still, sign up now.
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