YouTube has grown from a small community of videos sharing to the the 2nd largest search engine in the world. James Tristan Ruiz shared on how succeed or use YouTube as passive income choose only one; he meant to have clarify for your channel, focus on a topic vlogging product reviews beauty channel/ make up tutorials lifestyle sports covers pranks games cooking demo reaction vids specific movies online jobs travel videos dance on camera: cellphone, reserve expensive gadgets when your channel booms play particular attention to copyright; 3 strikes and your channel will be closed YouTube provides free music but owner will be the one to earn from using it if you use copyrighted music, your video will be mute ideal video time: 5- 15 minutes advantage of longer videos is longer watch time, more advertisement disadvantage of longer videos is it may discourage viewers who are not patient to finish the video Content is still king